The second project involves the development of a comprehensive symbol system. It includes the symbols’ promotion, implementation, and education for a brand organization/institution. Once again, we will focus on the research, process methodology, symbol grid/logic, legibility/scale, user comprehension testing, writing, and demonstrating possible applications.
I was assigned the Columbus Department of Recreation and Parks - Scioto Audubon Metro Park. From our specific client, we had to create a symbol system of the following referents:Â
- Boat Ramp/Launch
- Fishing Access
- Hiking & Bike Trail
- Climbing Wall
- Sand Volleyball
- Dog Park
- Obstacle Course
- Bocce Ball Court
- Garage Insurance Audubon Center
- Food & Shelter Accommodations
- Boat Ramp/Launch
- Fishing Access
- Hiking & Bike Trail
- Climbing Wall
- Sand Volleyball
- Dog Park
- Obstacle Course
- Bocce Ball Court
- Garage Insurance Audubon Center
- Food & Shelter Accommodations
Research and Inspiration
Sketches
First Iterations
Final Icons
Patterning & Application
Implementing, Promoting, and Educating
